Many of you read my post about the origin of our name and followed up with the question of “So how do you pronounce it?”
How to convey the pronunciation of new word or name is an age-old problem. I could have tried to write the phonetic spelling, but some people might still have a problem [...]
Continue Reading →Portland, OR – September 21, 2011 – VelocX, a strategic consulting and professional services group, is making its debut at the OEN Awards dinner, being held tonight at the Hilton Hotel. VelocX was created out of a need for organizations to excel in market traction, leadership strength, strategic clarity and operational excellence, [...]
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It’s a classic business dilemma, how to win new business without a delivery team already in place. The executive team of a successful traditional advertising and media business wanted to expand into digital media and web technology. In today’s conservative business environment, they could not justify hiring the technology team ahead of winning significant [...]
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Anyone who has named a child, a product, or a company will understand the angst that you go through in finding that perfect name. You want to find the perfect expression of your hopes, dreams and goals – in other words “this person/product/company will be …”.
My mother and father spent months trying [...]
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An angel-funded start-up technology company had gained traction in selling data services into the education market. The founder wanted to position the company for rapid growth. Through market and competitive analysis, Velocx helped the CEO determine a sustainable competitive advantage and position product development away from large competitors. In addition, Velocx supported the CEO [...]
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Fleshing out the right management team for a start up business is one of the hardest tasks to get right. After watching successes and failures in over 100 start up businesses, I’ve identified the 5 key components of ensuring success in attracting the right leadership talent:
Hire for skills and not a marquee [...]
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A rapidly growing translation company had a small, organically growing footprint in a new market: education. They wanted to determine market size and market entry strategy to grow their business in this potentially large vertical.
Through an in-depth analysis of market drivers, competitive analysis, analysis of sales data and client interviews, VelocX developed a [...]
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If social media had been around when I worked at Enron, there’s no way the “smartest guys in the room” could have gotten away with things they did. The repercussions of fall of that Fortune 10 giant is still being felt by businesses every day, in financial and accounting [...]
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The owners of a technology furniture manufacturing company realized that there was no succession plan in place to transition the business. The organization was flat, and the owners had a firm grasp on all aspects of the business which slowed decision making and minimized ownership throughout the organization.
VelocX was brought it to develop [...]
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When a small non-profit company started experiencing substantial growth, the Executive Director quickly realized they were at risk with a fragile infrastructure, underdeveloped leadership, and unclear focus and fractioning within the organization.
VelocX was brought in to assist the organization in positioning itself to successfully grow the business by identifying key organizational gaps, aligning [...]
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